Download ~ Strategy is Digital " by Carlos Cordon, Pau Garcia-Milà, Teresa Ferreiro Vilarino & Pablo Caballero ~ Book PDF Kindle ePub Free

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eBook details

Title: Strategy is Digital
Author : Carlos Cordon, Pau Garcia-Milà, Teresa Ferreiro Vilarino & Pablo Caballero
Release Date : January 01, 2016
Genre: Management & Leadership,Books,Business & Personal Finance,
Pages : * pages
Size : 4718 KB

Description

This book presents
strategies and practices to allow everyday companies to cope with the
fundamentally changing landscape of business models and to take advantage of
the huge business opportunities arising from the advent of big data. It
develops several case studies from companies in traditional industries like
LEGO, Yamato and Mediq, but also examines small start-ups like Space Tango,
which is partnering with major multinationals to develop new business models
using big data. The book argues that businesses need to adapt and embark on
their big data journey, helps them take the first step, and guides them along
their way. It presents successful examples and deducts essential takeaway
lessons from them, equipping executives to capitalize on big data and enabling
them to make intelligent decisions in the big data transformation, giving their
companies an essential competitive edge.